Management Team

Founder and President, Atidan LLC
David J. Rosenthal founded Atidan in 2005 and currently serves as the company's President. He brings to Atidan more than 14 years of experience in technology, marketing and business development, with a particular focus on software, e-business and new technologies.

Prior to founding Atidan, David was a Partner and Vice President at Brivea LLC, an international business-intelligence services firm. He has also held senior IT management roles at CDI Corp., a recruiting, employment and engineering-services company, and worked in product management, product marketing and IT services at Ameritech Corp. David has a BA in Economics from Northwestern University and has completed coursework in the Executive MBA program at Lake Forest Graduate School of Management. He is a member of the New Jersey Technology Council, the New Jersey Entrepreneurs Forum, Greater Philadelphia Senior Executives, and the Project Management Institute.

Chief Executive Officer, Atidan Technologies Pvt Ltd (India), Global EVP, Atidan LLC
Kartavya Chitalia founded Atidan in India in 2005, rapidly growing from two people to 50+ in just three years; with specialization in collaboration platforms, business intelligence, custom solutions and production support services. Kartavya brings to Atidan over 15 years of global experience in the software development and consulting industry. Seven of those 15 years were spent in the U.S. As CEO of Atidan India and global EVP he leads the offshore development center in Mumbai.

Earlier, Kartavya led the 200+ people Mumbai development center of Netdecisions (a.k.a. Agilisys), a UK-based consulting firm catering to prestigious clients like McDonald's Europe, HCG, npower, Invensys Japan etc . He was the co-founder and CTO of a recruitment software firm specializing in HR web services.

Starting his career as a developer in the US, Kartavya was elevated to director of product development at Personic, Inc (a.k.a Xperius), a global leader in Human Capital Management software. He led large scale software projects for Microsoft, Accenture, CDI, Michael Page, Wells Fargo Bank, etc and won performance and partnership awards. Kartavya has a Bachelors of Engineering in Electronics from Mumbai University, and holds several certificates in software technology and management.

Vice President, Atidan Technologies Pvt. Ltd. (India)
Advait Chitalia, started his career as a software entrepreneur, co-founding Grey Matter India, a rapidly growing software consulting firm. More recently, he spent several years in product development and marketing, serving as the product head in India's well-known business house, Forbes Group, where he worked extensively on Self Service Technology (Smart Terminals) and launched the first ever Interactive Check-Digitization Machine in India. His wealth of experience in different technologies along with his extensive expertise across a wide breadth of vertical markets enables him to assist organizations in making proper technical decisions that deliver upon their visions.

Advait has a Bachelors of Engineering in Electronics from Mumbai University and a Masters in Business Administration (Marketing) from Narsee Monjee Institute of Management Studies, Mumbai.

General Counsel
Jack A. Rosenbloom serves as Atidan's General Counsel. He is responsible for directing the legal affairs of the company. Jack brings eleven years of legal experience as a corporate and tax lawyer, working for several major law firms in Pennsylvania and New Jersey. Prior to practicing law, Jack worked as a consultant for Ernst & Young LLP and as a manager for a Fortune 100 company. Jack is a frequent lecturer and author in entrepreneurship and technology law. He also is the principal of the Rosenbloom Law Group LLC, a boutique business law firm located in Conshohocken, Pennsylvania.

Jack graduated from Rutgers University with a B.A., and the Widener University School of Law, where he earned his JD, and was a member of the Moot Court Honor Society. Jack also received an LL.M. in Taxation from the Villanova University School of Law.